Creating clear, compelling copy that really speaks to your audience and influences their behaviour can be a big challenge. That might be because you’re being drowned out in a sea of corporate ‘noise’ or you need help clarifying your key messages. Or maybe you have issues around structure, style and tone of voice.
Whatever the issue, I can help.
I believe in simple, clear communication – and that companies should talk to us and each other like humans. That doesn’t mean being unprofessional. In fact, many of the most confident, successful companies around today communicate in a straightforward, down-to-earth way that appeals to their customers.
Based in London, I have 15 years’ experience of working as a business writer and editor. I write on a wide range of subjects, from architecture to design, food, recruitment consulting, occupational psychology and natural resources. I have developed particular expertise in accountancy, insurance and law writing.
As I have worked as a journalist, in-house for leading City firms and for contract publishing and PR agencies, I have gained a thorough understanding of the editorial process from every angle, as well as a good appreciation of the sensitivities involved in corporate communications.
I write everything from news and feature articles to annual reports, award entries, press releases and websites.
I edit all types of documents to improve their flow and clarity, helping you to get your key messages across effectively.
During my 15-year writing and editing career, I have gained experience of every aspect